Ecommerce: Etailer wants to offer others the Prrrfect fit
Portal Prrrfectfit.com is planning to sell its online fit technology to third-party retailers in a bid to become a fashion technology firm and improve accuracy for shoppers when purchasing online.
View ArticleEcommerce: Future blurry for Glass eyewear as Google removes it from sale
The booming wearable technology market lost one of its biggest players earlier this month, as Google shelved sales of its Glass eyewear less than a year after it launched in the UK.
View ArticleEcommerce: Harrods to sell Dragons’ Den smart running jackets
A former Royal Marine Commando who unsuccessfully appeared on BBC One’s Dragons’ Den has signed an exclusive deal to sell his wearable technology clothing range in Harrods for six weeks from January 19.
View ArticleEcommerce: Björn Borg uses shoppable game to serve up range
Sports fashion brand Björn Borg will launch its spring 15 collection this week using a free web-based game called First Person Lover, which will feature in-game shopping.
View ArticleEcommerce: Online video content
Retailers are increasingly using online video content to drive sales and boost customer loyalty.
View ArticleEcommerce: Snapchat has everyone talking
Retailers are turning to Snapchat as their latest mouthpiece for reaching millennial shoppers.
View ArticleRed Ant debuts retail personalisation software
Mobile retail technology specialist Red Ant has launched a new app-based system aimed at helping retailers to offer a more personalised and joined-up service across their different operating and...
View ArticleRetailers get personal online
Personalisation has rapidly become a buzzword in ecommerce, as retailers grapple to find new ways to prove their relevance to shoppers, stand out from the crowd and build loyalty.
View ArticleThe shop of the future
The bricks and mortar shop of the future will be fully digitalised, seamlessly connecting shoppers’ online and offline retail experiences and making the process both more simple and more engaging.
View ArticleApple Watch could provide a timely boost for contactless payment
The new Apple Watch, which went on general sale this week, is being touted as a game changer for fashionable wearable tech but could also have a significant impact on the future of contactless payments...
View ArticleEtailers count down to Black Friday and Cyber Monday
With six months to go until the next Black Friday and Cyber Monday shopping bonanzas, on November 27 and 30 respectively, leading ecommerce operators tell us what preparations retailers should be...
View ArticleHow indies can turn bricks into clicks
Technology is constantly changing how we work, live, and shop, which means online stores are no longer a luxury item for independent retailers – they are a must-have.
View ArticleEtail Europe: Launch international sites quickly to start the learning
Retailers should not hold out on creating a “Rolls Royce solution” for new international websites, but launch them quickly to immediately start learning, and should not feel like every element must be...
View ArticleBrands urged to counter online counterfeiting
Brands have been warned to develop detailed strategies to tackle online counterfeiting as forgery continues to hit sales and brand image in the ecommerce boom.
View ArticleHow to: Use and set up Apple Pay
As Apple launches its Apple Pay contactless payment system in the UK, with retailers including New Look, Marks & Spencer, Dune, JD Sports and Liberty already signed up, Drapers looks at what you...
View ArticleRetailers' first bite at Apple Pay
Last week, Apple attempted to put the final nail in the coffin of cash and plastic cards with the launch of its contactless payment service, Apple Pay. But does the US tech titan, or any other...
View ArticleFashion's omnichannel heroes
Consultancy firm Kurt Salmon reveals the results of its omnichannel survey of more than 100 UK, German and French fashion retailers, highlighting those deemed to offer the best experience to their...
View ArticleTel Aviv’s tech trendsetters
Drapers reveals the Israeli retail tech start-ups ready to inject innovation into your business.
View ArticleThe Secret behind the Sales
Drapers meets brothers Sach and Nish Kukadia, who founded the UK’s first flash Sales site SecretSales.com in 2007, which turned over £37.5m in 2014.
View ArticleEcommerce's job-hopping generation
Increasing specialism within ecommerce means finding the right people can be a challenge for retailers – and keeping those skills within the business can be even harder.
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